Rich Media – Interactive Banners
Featured Interactions
A selection of interactive HTML5 display banners developed across multiple campaigns using Google Web Designer. Each example showcases a different interaction pattern designed to increase engagement while supporting specific campaign objectives.
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Client:
Multiple Brands -
Platform:
Google Web Designer -
Role:
Digital Creative Producer
Expandable Banner
Pick n Pay eBucks Rewards
An expandable HTML5 banner that transitions from a looping teaser into an expanded experience featuring embedded video content and a secondary call-to-action. Built using Google Web Designer for VDX media placements.
Interactive Demo
Hotspot Banner
FNB Car Insurance
An interactive HTML5 banner featuring multiple clickable hotspots that allow users to explore different insurance products without leaving the ad.
Developed using Google Web Designer to provide a more engaging product discovery experience.
Best viewed in landscape orientation.
Swipe to Reveal Banner
DirectAxis Personal Loan
An interactive HTML5 banner that allows users to swipe across the creative to reveal a visual transformation, while keeping the campaign messaging and call-to-action consistently in view.
Interactive Story Carousel
FNB Business
An interactive HTML5 banner featuring a carousel of business stories, allowing users to navigate through multiple video-led experiences within a single ad placement.
My Contribution
Conceptualised rich media ideas and interactive experiences across multiple campaigns
Developed HTML5 display banners using Google Web Designer
Produced and rolled out rich media executions across multiple formats